SCALE
How much activity exists now, transformed and calibrated so incumbents do not dominate by size alone.
HOW MADGUD WORKS
MOVEMENT,
MADE LEGIBLE.
MG Index is a category-relative measure of current cultural momentum—not a quality rating, price, probability, or prediction. Its direction reads Surging, Rising, Building, Steady, or Declining.
VELOCITY
How quickly activity is changing against a robust historical baseline.
ACCELERATION
Whether velocity itself is increasing, reported separately so surges remain visible.
CONFIRMATION
Whether independent source families agree. Connector count alone never substitutes for independence.
CONFIDENCE
Evidence quality based on coverage, freshness, match quality, pipeline health, and anomaly risk.
THE CLOSE
LIVE remains provisional. An editor-approved weekly issue freezes its values, model version, and cutoff forever.
PEOPLE BREADTH
People 10 requires at least six role families, permits no more than four entries from one primary role, and reserves representation for digital creation, comedy/interview, public life and sport when eligible signals clear review.
FILM BREADTH
Movies 10 limits studio concentration and requires independent, specialty, international and varied-genre representation among otherwise eligible high-momentum films.
WIRE IMPACT
Homepage leads are selected by freshness, source authority, cultural consequence and chart relevance. Being attached to the number-one entity cannot rescue a stale or low-impact story.
COMMERCIAL FIREWALL
NOBODY CAN
BUY THE CHART.
Commercial inventory is stored separately and has no fields or write path for entities, ranks, eligibility, scores, explanations, overrides, or editorial copy.